It’s that point of the week once more, people!
This time, the trade has afforded a fairly big selection of stories for our perusal:
- Energica’s monetary chapter is being reconciled within the type of an public sale, with the corporate going to the best bidder.
- Ducati releases monetary yr, celebrates income of over €1 billion euros.
- For the second time in a row, Harley-Davidson has reduce the value of their Nightster.
- Brabus has formally filed for his or her subsequent luxurious monster – and this one is a 1400R.
- Yamaha has determined to contribute to carbon neutrality by tinkering with a carbon-neutral paint course of that’s simpler, permits extra colours than ever earlier than, and lowers their carbon footprint.
Let’s begin with Energica’s present state, we could?
Electrical The whole lot: Energica to be Auctioned Off to Highest Bidder
Bid Set at a Minimal of €4,275,000
A short time in the past, we lined that Energica was unable to take care of its most popular monetary state as a result of some fairly unlucky choices made by its mother or father firm; this led to a chapter judicial liquidation resolution in October of 2024.
Now, we’ve obtained an replace on what’s going to occur with Energica in addition to practically every part linked to the model.
In line with coverage from Motociclismo, Energica’s being auctioned off. Bid submissions closed right now, so tomorrow, we are going to get a extra intimate concept of who ended up being the best bidder on Ideanomics’ primary EV bike model.
What worth is Energica anticipated to land in these public sale outcomes? We’re instructed that the estimated vary will probably be between €3,206,250 – the minimal bid – and €4,275,000, the bottom worth that the upper powers could be prepared to just accept for Energica.
Whoever finally ends up being the winner will obtain nearly all of Energica’s elements, together with the next manufacturing elements:
- Totally assembled bikes
- Partially assembled bikes
- Energica mental property
- Choose unnamed extra belongings
Right here’s an excerpt on extra public sale particulars from the public sale itemizing itself:
– Energica public sale itemizing (RideApart) |
Time will inform what Energica finally ends up bringing in from the public sale block; within the meantime, keep tuned for information of the brand new proprietor of Energica and all her related elements and processes!
For extra data on Energica’s public sale course of, remember to take a look at Motociclismo’s protection on the subject:
Within the Internet: Ducati Made Over €1 Billion in 2024

New Bikes Slotted for MY2026
There’s no denying that Staff Crimson has secured a profitable empire for themselves. From Ducati’s continued triumphs on the MotoGP circuit to the droves of Ducati Crimson riders that flock to each World Ducati Week occasion and the optimistic barrage of neighborhood help towards Bologna’s primary bike model, one may say Ducati rests on some very deserving laurels.
Not that we want it, however this new replace from the newest Ducati monetary assertion supplies much more proof of affirmation that Ducati is crushing it.
Wish to wager how a lot Ducati made in the newest fiscal yr?
Bets positioned? Drumroll, please… and we hope you guessed increased than $900 million!
In line with Motorcycle.com, Ducati maintained its fame for fulfillment with a surprising €1,003,000,000 billion (roughly $1,092,417,450 USD) in revenue. This marks the third yr in a row that Ducati has maintained these figures, having locked in on €1,065 billion in 2023 and €1,089 billion in 2022 (by way of CycleNews).
Naturally, Ducati’s CEO was anticipating such successes and said his pleasure in as many phrases under:
“2024 ends with a optimistic stability that, regardless of a difficult aggressive atmosphere, confirms our solidity and a benchmark profitability within the two-wheeler market. We get pleasure from a strong monetary base that permits us to repeatedly and considerably put money into analysis and growth, innovation and racing competitors, whereas persevering with to strengthen the distinctiveness and status of our product vary and making certain the excessive requirements of high quality and repair typical of a product of excellence.
This, mixed with our dedication to creating each Ducatista really feel a part of an awesome household, makes the model extra beloved than ever right now.” – Claudio Domenicali, CEO, Ducati (Motorcycle.com) |
Further details about Ducati’s 2024 fiscal yr:
- Ducati’s working outcome (EBIT) stood at €91 million euros (+9.1% profitability in comparison with 2023)
- Ducati delivered 54,495 bikes in 2024 (-6.40% in gross sales in comparison with 2023)
In case you’re confused by that final mark, keep in mind: Ducati instructed us that they have been honing in on a philosophy that “preserves the exclusivity and worth of its merchandise for its passionate clients.” (by way of GP Paddock). Judging by the variety of bikes offered in 20-24 (much less) and the amount of cash made (extra), I’d say their philosophy is working.
For extra data on Ducati’s monetary yr successes, take a look at the corporate’s press launch excerpt on Motorcycle.com:
Davidson Offers: Harley Cuts Worth of Nightster…Once more

Watch Out, Indian!
A latest worth reduce within the camp of Harley-Davidson has just a few of us trying on with small smiles, and we thought we’d allow you to in on the connection.
For nearly 120 years, corporations Harley-Davidson and Indian Bikes have been opponents. Each are identified for his or her American-bred muscle bikes, their bagger cruisers, and their loyal, land-of-the-free-home-of-the-brave, stylin’ neighborhood.
This neck-and-neck, aggressive, completely wholesome state between Harley-Davidson and Indian Bikes has been likened to that of Coca-Cola and Pepsi; heck, even The Petersen Automotive Museum in Los Angeles acquired with the proverbial program and just lately launched an exhibit titled, “Harley vs. Indian: Conflict of America’s Two-Wheeled Titans” (by way of Wheels Of Grace).
Right this moment, the competitors between two of America’s largest true-blue bike manufacturers sits heaviest within the worth drops every firm endures to stay on the forefront of the using season – and this yr, Harley-Davidson’s seems to return out forward.
In line with protection from Top Speed, Harley’s made a second, steep worth reduce to one in every of their trending bikes, the Nightster. Initially set at an MSRP of 11,999, Harley snipped the bike’s value to $10,499. Right this moment, the Nightster is now boasting an MSRP of $9,999, a mere $2,500 beneath the corporate’s Nightster Particular, their two-up-happy variant of the identical mannequin.
What’s the significance of this new worth drop? Effectively, Harley has simply positioned their Nightster at the very same MSRP as Indian Bikes’ new Scout Sixty Bobber, giving America two cruisers for lower than $10,000 (three, if we wish to embody Japanese rivals and make point out of Honda’s $9,599 Insurgent 1100).
What do you assume? Are you extra probably to decide on Indian’s cruiser or Harley’s newly-discounted Nightster?
For extra data on the Nightster’s worth reduce, take a look at Prime Pace’s protection:
Quick Filings: Brabus Registers new 1400R

KTM Collaboration Continues Amidst Uncertainty
There’s nothing extra healthful than having sure two-wheeled moist goals realized within the type of a registered patent, is there? 🙂
Right this moment, we pay homage to the clever snooping of 1 Dennis Chung, who has uncovered approval papers from the U.S. Environmental Safety Company for Brabus’ new brainchild. After all, now we have been ready with bated breath to see if Brabus’s choices could be affected by the chaos that has been KTM’s debt consolidation ever since we obtained the replace of Staff Orange’s residual debt funds, so this information comes as a slight balm to the proverbial soul (to mine, at any price).
However again to the papers.
In line with Chung’s coverage, the registered recordsdata present a beast of a motorcycle within the works, with 1400cc usable by Brabus’s finest, because of KTM’s abominably punchy 1390 platform. We already knew as of round a yr in the past that Brabus was pondering of a trifecta of treasures referred to as the “Brabus 1400 R Rocket,” “Brabus 1400 R Tailor Made,” and “Brabus 1400 R Signature.” Now, with the arrival of those approval papers, it is vitally potential that Brabus could possibly additional capitalize on the entire above. Huzzah!
We’re instructed that this new 1400 R was added to the EPA’s most up-to-date replace on March 11; based mostly on the corporate’s 2024 occasion teasing TRON accents (and hints of a spring 2025 reveal), we predict a motorcycle with some fairly distinctive parts to reach quickly!
For extra data on Brabus’ incubating 1400R magnificence, take a look at Chung’s protection at Motorbike.com:
The Eco-Nook: Yamaha’s Model New Paint Course of

Electrification Added to Yamaha’s Paint Line
Whereas not all people desires to get on the carbon-neutral bandwagon that features important monetary sacrifices, there are just a few smaller methods of contributing to a cleaner future – and for Yamaha, a kind of methods is by electrifying their portray course of.
In line with Yamaha’s press release, we now know that Yamaha has carried out a brand new portray course of into their line at Iwata Foremost Manufacturing facility. The concept is straightforward; beginning February, Yamaha has electrified the next paint processes:
For Yamaha, this paint line – christened CN1 – is the bike trade’s first all-electric product portray line in operation, making for an revolutionary resolution to the continued launch towards carbon neutralization.
In case you’re questioning in regards to the integrity of the elements being utilized to Yammie bikes with CN1, it must be famous that Yamaha’s new electrical processes DO change sure elements. Decrease-temperature paints have been utilized with an unnamed paint producer, whereas extra {dollars} have been spent within the pursuit of a compact facility design, new insulation and air provide recycling tech choices.
We’re instructed that CN1 is even simpler a course of than what the corporate was doing earlier than, as said by Yamaha’s press launch by way of the next quote under:
– Yamaha, “Yamaha Motor Launches Motorbike Business’s First Carbon-Impartial Paint Line.” February 27, 2025 (Yamaha) |
CN1 is only a step in Yammie’s carbon-neutralizing journey; we’re nonetheless working in direction of the corporate’s “Environmental Plan 2050” (by way of Yamaha), which goals at chopping all emissions concerned in Yamaha’s manufacturing websites inside the subsequent ten years and doing the identical inside the model’s provide chains inside the subsequent 25 years.
Go, Yamaha!
What colours do you assume Yamaha will carry out with this new portray course of?
For extra data on the electrification of Yamaha’s paint course of, take a look at Yamaha’s press launch on CN1:
*Media sourced from Energica, Ducati, Harley-Davidson, Motorcycle.com, and Yamaha*
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